
Professional Marketing Journey
Social Media Marketing Coordinator
UWL Sustainability
August 2023 - Present
University of Wisconsin-La Crosse
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Manage Instagram: plan, sort, and post scheduled content
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Create digital graphics on Canva for campus screens and Instagram
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Film and edit promotional videos using CapCut
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Collaborate with organizations on campus to plan and promote events
Marketing Intern
Big Brothers Big Sisters of Southern MN
May 2024 - August 2024
Owatonna, MN
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Co-managed Instagram and Facebook accounts
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Researched trends and aligned them with BBBS’s mission
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Analyzed data and presented performance strategies to the team
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Directed videos and edited them for Instagram and Facebook reels.
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Utilized Meta Business to schedule content and manage data
Marketing and Tourism Intern
Owatonna Area Chamber of Commerce and Tourism
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Implemented an online “Tour Our Town Challenge” to promote local businesses
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Created online visitor adventure guides through Shrpa blogs
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Utilized Word Press to update and enhance the website
Full-Time: May 2024 - August 2024
Part-Time remote: September 2024 - Present
Owatonna, MN
Education & Involvement
Bachelor of Science, May 2026
University of Wisconsin-La Crosse
Major: Marketing
Minor: Digital Media Studies and Design
La Crosse, Wisconsin 54601
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GPA: 4.0; 5x Dean’s List
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National Society of Leadership and Success
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Relevant Completed Coursework:
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ART 206 Intro to Digital Art
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MKT 465 Digital Marketing & Analytics
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CST 271 Media and Society
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MKT 309 Principles of Marketing
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MKT 341 International Marketing
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Relevant Current Coursework:
- MKT 365 Integrated Marketing Com.
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MKT 367 Market Research
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MKT 362 Consumer Behavior
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ART 272 Photography and Imaging I
Advertising Committee
UWL Women in Business Club
University of Wisconsin-La Crosse
January 2024 - December 2024
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Film and edit creative promotional videos
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Structured and led a social media marketing workshop centered on effective promotion
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Coordinate content planning with team members
Marketing Manager
It's All Good Farms
Owatonna, Minnesota 55060
August 2024 - Present
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Volunteer remotely
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Manage the Facebook Page
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Created a logo to represent the brand image
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Designed a website proposal
Skill Set
Web Design
Adobe Photoshop
Meta Business
Word Press
Quick Learner
Creative
Digital Media
Adobe Illustrator
Adaptable
Cap Cut
Canva
Motivated
Certificates
Wix Expert
Google Search Ads
Google Analytics
Hub Spot Social Media
Google Display Ads
Hub Spot Email Marketing